Welcome to Beauty Connections & Color Pros International


Beauty Connections, is headed by Bettina Roth.
Color Pros International, is co-managed by Bettina Roth and Liana Robinson. 

Bettina Roth

The holder of a Lifetime Achievement Award as Top Colorist. Bettina, with the cooperation of a Team of Experts , develops, and teaches Hair Color and Scalp Care  Programs to professionals for Color Pros International with a special emphasis on educating hair colorists about understanding how hair color really works, cutting the cost of buying Hair Color, reducing their inventory by 80% while increasing their creativity by 100%. 

Being a technical educator at heart, Bettina spent many years as the managing director of education for multinational hair products manufacturing companies. She has the good fortune to be well connected with many of the best researchers in the fields of hair color and hair care. Her passion is to share with her colleagues what she learns.

A strong believer in constantly acquiring and sharing new knowledge, Bettina still works at least one day a week in her V.I.P. Color Studio where she practices only with clean & gentle products  that she believes in. Her clientele consists mainly of people with sensitivity issues and post cancer patients who enjoy great white hair coverage, conservative or high fashion colors and those who love long hair to remain healthy, shiny and moveable condition with the help of high quality restructuring treatments.


At Beauty Connections, one of our goals is to make people more beautiful, the world greener and safer one day at a time. From everything we recommend to the socially responsible manufacturers & distributors we work with, we put everything we do through the Beauty Connections’ screening process. We believe that even the smallest, simplest of positive actions every day can result in big changes toward a better, healthier and more beautiful life for yourself & for the planet.

A lot has changed in the past few years. From a small hair salon in Toronto to what Beauty Connections is now, only a few things have remained the same.

The evolution of the beauty and well-being industries, compels us to provide exceptional customer service, and above all, recommend the best quality and safest products for our customers. We believe in offering only top quality hair color and care services, safe & natural environmentally friendly, as natural as possible products.

At Beauty Connections, we do not just sell products. We pride ourselves on the fact that we offer to our clients connections to looking beautiful and feeling great.

Beauty Connections is also very involved with MILKBAGSunlimited which connects people collecting the outer bags of Canadian milk bags, those who weave them into sleeping mats and the various charities who distribute them locally to homeless people or ship them to those in need in many countries around the world. Recycling those milk bags keeps them out of landfills and provides comfortable mattresses to sleep on for people in over 39 countries. In the past few years, our volunteers have kept millions of those non biodegradable bags out of landfills and transformed them into much more than 20,000 sleeping mats. Check out our initiative